every great love story starts with a hello.

explore:

hi there, I'm holly.

Weddings

how-to

industry

personal

read the blog

4-Month Networking Map

IF YOU CRINGE AT THE THOUGHT OF NETWORKING… DON’T SKIP THIS! Seriously, I know this is scary. I know you’re probably thinking that you don’t need to network or want to network. I’m here to tell you that this will make a HUGE difference in your business and WILL impact your bottom line! Best of […]

November 12, 2020

4-Month Networking Map

Ask The Expert, Stationery, Tips and Tricks, Weddings

The Full Post  »

5 Tricks to Up Your Efficiency

THE POWER OF EFFICIENCY As a lover of efficiency, there are few things that make me happier than finding a way to do something faster and with less effort (like my old boss loved to say: “Work smarter, not harder!”). Do you have days where you find yourself spinning your wheels and the day is dragging on, while you’re stuck […]

October 29, 2020

5 Tricks to Up Your Efficiency

Ask The Expert, Design, Stationery, Tips and Tricks, Weddings

The Full Post  »

When Success Brings You Pain

This post isn’t a how-to guide to alleviating your problems, like some of my other posts. This post exists because I felt it was important to share this moment in my life. To let you know that you’re not alone – that whether you’re just starting out or you’ve been at it for a while, being a […]

February 15, 2018

On The Blog: When Success Brings You Pain

Ask The Expert, Design, Tips and Tricks, Uncategorized

The Full Post  »

The Business Hierarchy of Needs

    How do you know what your business needs to survive? I’ve been mulling over that question myself since I officially started Sablewood three years ago, and after much trial and error, I think I’ve found the answer. This isn’t a guide to marketing yourself (that will come later), but this IS the first […]

January 25, 2018

On The Blog: The Business Hierarchy of Needs

Ask The Expert, Design, Studio, Tips and Tricks, Uncategorized

The Full Post  »

The Comparison Conundrum

  Let me make something super clear right off the bat: comparing yourself to others is something that everyone struggles with. Every. One. (My husband hates when I speak in absolutes, but I think it’s safe to do so for the above statement.) And just so you understand the importance of this, I’m going to bold […]

January 18, 2018

On The Blog: Comparison Conundrum

Ask The Expert, Design, Studio, Tips and Tricks, Uncategorized

The Full Post  »

The Golden Rule of Client Interaction

How can you start having better relationships with clients? Let’s start off this week by getting a show of hands: how many of you have run into a problem of some kind with a client in the past? How many of you have dealt with a demanding client? How many of you have had to […]

November 2, 2017

On the Blog: Client Interactions

Ask The Expert, Design, Studio, Tips and Tricks, Uncategorized, Weddings

The Full Post  »

The Stationery Pricing Taboo, Part IV

  “You’re more of an artist than a stationer,” my husband said to me last week. I blushed a little bit (little ol’ me? an artist?!) and agreed half-heartedly, but I wasn’t sure. Am I an artist? The more I thought about it, the more I realized that I am an artist. And if you’re reading […]

October 26, 2017

On the Blog: The Stationery Pricing Taboo Part Four

Ask The Expert, Design, Studio, Tips and Tricks, Uncategorized, Weddings

The Full Post  »

Postage: How it Can Take Your Invitations to the Next Level

Postage. Yikes. How do you choose the postage for your invitations? Does the thought of the post office send your blood pressure skyrocketing? Or do you just walk into said post office and request a roll of stamps? (I sure hope not!) Some of you may be thinking, “Wait, there’s more than one kind of […]

October 19, 2017

On the Blog: Types of Postage

Ask The Expert, Sablewood Brides, Stationery, Tips and Tricks, Uncategorized, Weddings

The Full Post  »

The Stationery Pricing Taboo, Part III

Now that we understand WHY it’s important to create industry standard pricing, how do other professionals price their work? Well, this week I have a special treat for you: you’re going to hear from other calligraphers and stationers who have struggled with pricing and come out the other side! Everyone has amazing advice for you […]

October 12, 2017

On the Blog: The Stationery Pricing Taboo Part Three

Ask The Expert, Design, Studio, Tips and Tricks, Uncategorized, Weddings

The Full Post  »

The Stationery Pricing Taboo, Part II

And we’re baaack with Part II of IV! This one is…long (as always!). Here, I’m going to go over a base system for pricing. There are no hard-and-fast rules for pricing and this isn’t a foolproof method in that it doesn’t work for every project, but it should hold you over with the basics until […]

October 5, 2017

On the Blog: The Stationery Pricing Taboo Part Two

Ask The Expert, Design, Studio, Tips and Tricks, Uncategorized

The Full Post  »